In Our proposal the future factory develops from a suburban building, where only workers have the right to access, into an urban playground, opened to the city. The future factory is transformed from a receiver of instructions to an open environment for cooperation. The idea is based on flexible production and quick adaptation, where producers and customers find themselves in a close collaboration since the early stage of the product development. The project is a hybrid space that allows a mixture of production, exhibition and trading, allowing and enhencing the creation of individual and personalised production of goods.